Words by Andrew
Website Design: A service based
www.wordsbyandrew.com
Words by Andrew is the go-to site for Andrew Gonsalves
Designed to promote his exceptional writing services while showcasing the impressive portfolio he’s built over his career. Need a brilliant writer for your next big campaign? Reach out to Andrew and get the words that work.
For this project, I collaborated with Andrew, a journalist transitioning into freelance work, to design a clean and impactful website that would highlight his diverse writing services. We drew inspiration from traditional newspapers, incorporating subtle design elements like thick black lines to create distinct divides throughout the site. This is especially visible in the framing around images, a nod to the structured layout of print media
The overall design was intentionally kept minimal, ensuring that the text—Andrew's primary offering—took center stage. We wanted his words to speak for themselves, allowing the layout to support rather than overshadow his writing.
To elevate the visual side of Andrew’s work, I created mockups to showcase his campaign contributions, adding a modern touch to his portfolio. This not only made the imagery more appealing but also helped resolve issues with pixelated project files. By using mockups, we were able to represent his branding in a professional, polished manner while annotating each project in Andrew's own words to give potential clients a comprehensive understanding of his expertise.